OUR STORY

Company Profile

Founded by Alex Ooi, AAOO Group is the most reliable platform to shop with if you are looking for pet supplies and services with consistent quality and standards. Alex has a strong passion for this industry ever since he stepped foot in it, he has established a strong foundation for the company, and the company continues to grow larger and larger from it. We pride ourselves on delivering only the best to our customers and clients, to reinforce and enhance their experience with AAOO Group.

OUR FOUNDER

Alex Ooi

“Success is not a one-time achievement, but a long-time journey.”

Alex started his journey in the pet industry as a pet groomer. It was his first job at 16, and he is eager to learn and gain experience. Alex quickly adapted to the culture in a pet shop and starts to take on more responsibilities. Soon enough Alex is part of the management team in the pet shop, making decisions and improving the pet shop. However, Alex has other plans, he wants to open his own pet shop instead. After some time gathering modal and planning, he registered his own company and opened his own pet shop, AAOO Group Sdn Bhd. Till this day, AAOO has 8 branches, a smooth operation system, and full-fledged e-commerce platform. The mountain of success goes uphill, and Alex does not stop his journey halfway through before reaching the peak. Alex has a clear goal, to supply everyone with reliable and good quality pet products and accessories.

ALEX OOI 
Founder of AAOO

Our MANAGEMENT

Meet the pioneers of AAOO’s future!

Person Name

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Person Name

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Person Name

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Commercial Manager

Lazada award winner and an expert in sales and digital marketing, Anderson has over 15 years of experience in the business, constantly breaking sales records every year. A professional in market research and consumer profiling.

Finance Manager

Graduating from the UK, William leads a team of experts and professionals who excel in finance and accounting to manage and oversee financial performance, financial planning, and financial investment.

Our TEAM
Our MILESTONE
2012

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2013

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2014

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2018

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2021

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STRATEGY

1. VISION

To be the leading player in the pet industry by constant delivering innovative & quality pet supplies and services. Build a diverse and compassiona

2. MISSION

Strategic Partnership: Work closely with strategic partners who share similar beliefs and values in providing quality and innovative products for pets. We also deliver, improve, and sustain all stakeholders’ interests and returns.

People: The culture we implemented in the workplace is encouraging employees to make full use of their skillsets and talents. This is a workplace for skilled employees with compassion and love animals and customer focused.

Technology: We use data science and technology to streamline our operational process to deliver superior shopping experience for our customers and stay ahead of trends in the pet industry.

Operations: We invest in innovation technology to smoothen our operational process to build better productivity and increase efficiency.